Sunday, July 20, 2008

What Are The 'Ingredients' That Go Into A Successful Squeeze Page?

Wikipedia defines squeeze page:

"Squeeze pages structured settlement cash landing pages created Freakies solicit opt-in email addresses from prospective subscribers."

Squeeze pages are best for building a list. It usually asks for the name and email in return for some valuable stuff such as report/newsletter/gift. After clicking on the submission button, the user has to confirm their email (in most cases) before they can be added to the list.

What are the "ingredients" refinance home mortgage rates goes into a successful squeeze page?
With that question in mind, I listed out the 19 "MUST HAVE" things that are guaranteed to increase the conversion rate of your squeeze page:

1) Keep it Short, Keep it Simple

2) Make it known that they have to double opt-in (if needed)

3) Keep to 1 page

4) A highly impotence remedy opt-in box

5) Make it clear that you don't intend to spam them

6) A Irresistible offer that they cannot reject

7) List the benefit in point form

8 ) Bold Compelling Headline

9) Arouse their curiosity

10) Bold color

11) Opt in form should be above the fold

12) Put an image of the product

13) Always do testing to improve your conversion rate

14) A strong call to action

15) Add audio to the squeeze page

16) Add video to the squeeze page

17) Model after successful squeeze page

18) Offer a product for free or a free chapter

19) Personalized the page (Personalized page have been proven to increase response by 100%, 300%, even 600% if you use it cleverly.)

In conclusion, a well written squeeze page is well-done when it delivers something that the audience wants. This brings about more leads and consequently more sales. In terms of creating a squeeze page, you really need to offer a strong incentive for people to join it.

Justin's Tips: "Beware of those who enter a bogus email address hoping to get the stuff after opting in. As such, it is best to deliver the goods only when they have confirmed their email."

Justin Koh is a leading web marketing expert and software innovator. He teaches you practical ways of making money on the internet in citibank student loan consolidation 'Internet Business Breakthrough' newsletter which can be found at www.justin-koh.comhttp://www.justin-koh.com

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